I come from content writing. For years I worked with brands like Godiva, SAP, and Four Seasons at a B2B agency that helped invent search marketing, then moved through edtech, fintech, and crypto. That background is at findmymo.com.
I started using AI to write faster, but quickly ended up somewhere else entirely. Strategizing campaigns, prototyping applications, generating content at scale , building tools that do competitive research and helping artists become front-end developers. It's an interdisciplinary space that combines systems thinking, engineering, creativity, and design, and it didn't have a job title when I got here. The projects below are what that looks like in practice.
Selected Projects
Real client work, real results
EdTech Content Generation
10,000+ Students Reached
Atomized Learning had thousands of granular learning objectives but no content behind them. I built a multi-agent pipeline that turned those objectives into full lessons, quizzes, and assessments, with teacher feedback improving the system's prompts over time. Deployed to over 10,000 students last fall.
MoreLit
Literature to Cinema
Fed Greek myths into a local AI pipeline and watched it generate cinematic sequences of the Underworld. Claude reads the novel, ChatGPT writes the cinematography, SDXL handles visual consistency, and video models render the output.
The Ark Campaign
500+ Waitlist Signups
Built the marketing site in React and Next.js, then showed up to events across Brooklyn to create word-of-mouth hype. Validated the founder's vision and opened the door to investor conversations before a full launch.
AI for Artists
Creators Building Their Own Sites
Partnered with creative director Earle Sebastian to figure out if AI could close the gap between what a creative sees in their head and what ends up on screen. After a few sessions, Earle stopped needing me.
EdTech Dashboard
The Original Vibe-Code
Before vibe-coding was a term, I used Cline to turn a PowerPoint into a working prototype overnight. Beat traditional pitch decks to win an international contract.
Content Strategy Tools
Working Tools You Can Try
Three tools that chain together: Content Intelligence pulls competitive data, Brand Voice Analyzer builds a voice profile from any URL, and Campaign Planner designs multi-platform campaigns from both. Built on Convex and Claude.
AI Tools
Working tools you can try right now
Content Intelligence
Pulls live data from YouTube, Reddit, app stores, and the web. Generates competitive intelligence reports in two minutes.
Try it →Brand Voice Analyzer
Enter a URL, get a complete voice profile, visual identity snapshot, and style guide. Saved for all other tools to use.
Try it →Campaign Planner
Designs multi-platform campaigns from your brand voice and competitive intel, identifies content gaps, and maps channel strategy.
Try it →Newsletter Curator
AI moves too fast for anyone to keep up with manually. Scores items for relevance, rewrites summaries, and queues for editorial review.
View feed →Get in touch
Open to consultancy projects and full-time opportunities